Category Archives: Opinions and Rants

The Real Cost of Social Media

I recently came across of an interesting article about The Real Cost of Social Media. It summarizes nicely the true cost of trying to jump on the ‘social media bandwagon’ without understanding the hidden (and sometimes not so hidden) costs of doing so. Managing Facebook page and Twitter account, replying to all your friends and [...]

Groupon’s Perfect Storm

Many Independent Restaurant Owners (IROs) have learned the hard way that running a Groupon deal can bring lots of headaches along with the influx of customers. In our previous blog we discussed that it is critical for restaurant owners to do the math before inking the deal with group buying sites. But how did this [...]

Groupon + High food prices = Disaster

Social coupon sites are dangerous for independent restaurants. Don’t fall prey to their sleek sales spiel and unrealistic promise of increasing your business.

What I want from a restaurant website (on The Oatmeal)

A satirical but truthful look on the sad state of the average independent restaurant website.

Now, this is really funny … but true

Really funny site that exposes the ridiculous issues that plague majority of restaurant websites these days.

Sending emails to restaurant patrons? Don’t. Save your money.

Sending email campaigns to restaurant patrons does not work so well anymore. Try Diningverse Scoop (D’Scoop) instead.

PDF online menus are evil

The purpose of a restaurant is not to provide me with a ‘cool’ or ‘entertaining’ website. It’s to serve me great food and provide a great atmosphere once I’m at the restaurant. PDF menus are cumbersome to use and result in visitors not even giving the restaurant a chance.

Is A Negative Recommendation A Disguised Compliment?

There isn’t a business out there that is immune to an occasional bad review from a disgruntled customer. Being a fan of Dale Carnegie, I was reminded of his timeless works when reading a blog that discussed the woes of Yelp. They have come under quite a bit of criticism for not addressing some issues. [...]

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